We’re big believers in life-long learning. And after 19 years in business, it was time to rethink and rework parts of our company to assist clients for the better. And that’s what made the Goldman Sachs 10,000 Small Businesses Detroit program perfect for us. Designed by Babson College, the nation’s top-ranked entrepreneurship school, the curriculum focused on practical business skills that we can immediately apply to help us recognize new opportunities, embrace practices that increase business growth and ultimately develop a customized growth plan for our business.
The curriculum was organized into 9 modules, each of which included classroom discussion, peer learning exercises, skill building and experiential applications. Topics included negotiation, marketing, accounting and employee management, among others. Classroom activities were complemented with an integrated portfolio of business services, including one-on-one business advice, legal and financial clinics, and networking opportunities.
Being able to tap into the collective knowledge and experience of the 29 others in the program was invaluable. There were millennials and baby boomers and all ages in between. They came from all walks of life and have completely different businesses than our, all of which gave a fresh perspective on how we want to grow and operate our business for the future.
For more information, check out the official press release here. And if you want to learn more about how promotional products can be integrated into your marketing campaigns, book an appointment by clicking here or call us at 248-538-4700. Mention the blog, we’ll send you a SMART Swag as a thanks for reading!